Wisdom from Steve Jobs

• He challenged norms and encouraged others to see the world from a different angle.
• His life was a rejection of mediocrity, bureaucracy, and “business as usual.”

“The people who are crazy enough to think they can change the world are the ones who do.”

• Jobs didn’t aim to please everyone—he aimed to create insanely great products.
• He held himself and his team to incredibly high standards and wasn’t afraid of being demanding.

“Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.”

• One of his greatest strengths was saying no to distractions, features, or ideas that diluted the vision.
• He believed focus equals clarity, and clarity leads to breakthroughs.

“I’m as proud of what we don’t do as I am of what we do.”

• Jobs saw Apple not as a tech company, but a place where engineering meets liberal arts.
• He brought emotion, storytelling, and design into the world of technology.

“Technology alone is not enough—it’s technology married with the humanities that makes our hearts sing.”

• From dropping out of college to launching Apple, getting fired, and returning—Jobs consistently trusted his intuition and curiosity.
• He believed in doing work that mattered personally—not just what was expected.

“Your time is limited, so don’t waste it living someone else’s life.”

• Jobs believed creativity isn’t about creating from scratch — it’s about seeing patterns others don’t.
• His experiences with calligraphy, design, and even Zen Buddhism shaped how he approached product design.

“Creativity is just connecting things.”

• Jobs emphasized that you can’t connect the dots looking forward—only looking backward.

1. He encouraged following your curiosity and trusting it will make sense someday.

“You have to trust that the dots will somehow connect in your future.”

• To build something great, you need to love what you do—because the process will get hard.
• Passion is what keeps you going when logic and motivation run out.

“The only way to do great work is to love what you do.”